Case Study: Magnolia creates a seamless omnichannel shopping experience with CQL and Shopify

A CQL Case Study

Preview of the Magnolia Case Study

Magnolia doubles POS capacity in 24 hours with CQL

Magnolia, a home and lifestyle brand founded by Chip and Joanna Gaines, needed a unified commerce platform that could scale with their rapid growth and connect their in-store and online experiences. They turned to CQL for a solution using Shopify to preserve their brand's warmth while meeting operational demands.

CQL implemented Shopify POS to create a connected commerce ecosystem, unifying sales, inventory, and customer data in real time. This solution proved its flexibility when CQL helped double POS capacity for a major event in just 24 hours. The result is a seamless omnichannel journey for over one million annual in-store visitors, transforming Magnolia into a destination brand both online and off.


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