Case Study: Sendoso creates a scalable top-of-funnel recruiting engine with Covey

How Covey helped Sendoso create a scalable and consistent top of funnel

Sendoso, a leading sending platform, needed help scaling recruiting because its team had limited bandwidth and was struggling to keep the top of funnel full while hiring quickly, especially for engineering roles. The company was relying on slow, manual LinkedIn-based outreach and wanted a more efficient way to find and engage qualified candidates.

Covey provided augmented sourcing and a referral portal that helped Sendoso systematically identify strong matches, tap employee networks, and run more coordinated outreach across the company. With Covey, Sendoso built a more consistent pipeline of candidates, reached 3 to 5 interested candidates for recruiter screens per engineering role each week, and increased replies by 3X through employee name-dropping, while also shifting recruiting into a company-wide team sport.

Sendoso

Devin

Head of Technical Recruiting