Case Study: Rupeal attracts and retains talent with Coverflex

Rupeal - Customer Case Study

Rupeal, a technology group with around 200 employees, sought a modern benefits solution to help attract and retain talent and reward employees with greater flexibility. Their previous system was inflexible, with all benefits paid as taxable salary, which was a disadvantage for both the company and its staff. They chose to implement Coverflex to address this challenge.

Coverflex provided a versatile platform that empowered Rupeal's employees to choose how to use their benefits, such as for meals, gym memberships, childcare, or investments, many of which offered tax advantages. After initial skepticism, adoption was successful. The solution significantly reduced administrative time for HR and delivered tax savings for both the company and its employees, fully meeting Rupeal's objectives for a flexible compensation tool.

Rupeal

Luís Nogueira

HR Operations Lead