Case Study: Omio achieves 4X ancillary revenue growth with Cover Genius XCover

Omio increases ancillary revenue 413% with Cover Genius

Omio, a leading European travel booking platform, faced a challenge in scaling its travel insurance offerings to support its global expansion. Their incumbent provider was constrained by legacy infrastructure, preventing market growth and smarter pricing. To address this, Omio partnered with Cover Genius to trial its XCover insurance distribution platform.

Using Cover Genius's XCover platform via a single API integration, Omio rapidly rolled out protection products to 26 new countries and languages. The solution enabled dynamic product recommendations and a frictionless claims experience with instant payments. This partnership with Cover Genius drove a 413% increase in ancillary revenue and a more than 240% boost in attach rates within just six months.

Omio