Case Study: Canvas Cannabis achieves exceptional customer experience and compliant growth with Cova

Canada’s Best Cannabis Retail POS Helps Canvas Strive For Excellence

Canvas Cannabis, founded by Helene Vassos, set out to create a woman-led, boutique cannabis retail experience in Ontario but faced the twin challenges of delivering a high-touch customer experience while navigating a highly regulated, fast-changing industry. To run and scale her stores with confidence, Vassos selected Cova as the retail technology partner, adopting Cova’s POS and retail management tools to support daily operations, community engagement, and compliance needs.

Cova implemented its AGCO‑validated POS and back‑office platform, plus ongoing support and product updates, to simplify reporting, streamline operations, and enhance customer service. As a result, Canvas has built a distinct brand identity and grown to three locations with 35 employees (and a fourth store opening near the University of Toronto), with Vassos crediting Cova’s technology and support as a key contributor to that steady expansion and regulatory confidence.

Canvas Cannabis

Helene Vassos

Owner