Case Study: 1922 Cannabis Reclaims Lost Revenue with Cova Pay

How 1922 Cannabis Reclaimed Lost Revenue with Cova Pay

1922 Cannabis, a delivery-first cannabis retailer in Ontario, struggled with payment friction as its online business grew. Although the company already used Cova POS, aggressive fraud controls and AVS issues were causing about one in three orders to fail at checkout, putting repeat sales and customer trust at risk.

To fix the problem, 1922 Cannabis switched to Cova Pay, Cova’s cashless payments solution for cannabis retailers. With smarter fraud controls and built-in 3DS2, Cova Pay sharply reduced false declines, eliminated most AVS issues, and helped the retailer recover revenue previously lost to failed checkouts—avoiding $56,000 in lost sales versus just $1,300 in chargebacks, with only one chargeback reported after the switch.

1922 Cannabis

Mike Dunn

Co-founder