Coursera
8 Case Studies
A Coursera Case Study
Mapúa Malayan Digital College (MMDC), a digital-first college in the Philippines, faced a gap between its traditional degree programs and the specific skills demanded by employers. Its students and working professional learners needed verifiable, job-ready credentials and more flexible upskilling pathways to compete in the labor market. To address this, MMDC partnered with Coursera for Campus.
The solution involved embedding over 65 industry-recognized Coursera micro-credentials directly into its degree curricula, using tools like AI-assisted Course Builder for alignment. Coursera’s platform also provided AI-powered learning features for feedback. This integration allowed students to graduate with a portfolio of certifications alongside their degree. The results showed documented employment and interview success, with learners reporting new jobs and promotions. MMDC also observed enhanced learner confidence and more targeted job searches through over 100 advising touchpoints, strengthening the institution's career-focused differentiation.