Case Study: Zain Bahrain rewards loyal customers with gamified coupons from Coupontools

Zain - Customer Case Study

Zain, a leading telecommunications provider in Bahrain, sought to reward its existing customers to celebrate the Bahrain national soccer team's victory. The company partnered with Coupontools to implement a gamified campaign using a 'Scratch & Win' coupon to increase customer engagement and loyalty.

Coupontools provided the gamification platform where users could claim a unique coupon through Zain's app. An API integration between Coupontools' database and Zain's systems verified customer phone numbers and automatically credited prizes, with every participant winning mobile data. This solution by Coupontools successfully created a positive customer experience while honoring the national team's achievement.

Zain