Case Study: Dentsu achieves real-time global cash visibility and automates finance operations with Coupa

A Coupa Software Case Study

Dentsu automates 6,000+ FX trades and saves 1,800+ hours monthly with Coupa

Dentsu, a global media and digital communications leader, faced significant challenges due to limited cash visibility across its numerous international banks and jurisdictions. Manual treasury workflows and decentralized procurement processes created inefficiencies, increased the potential for errors and fraud, and led to compliance gaps. To address these issues, Dentsu partnered with Coupa Software to implement its AI-native treasury and procurement platform.

By deploying Coupa's solutions for treasury, cash management, and supplier risk, Dentsu achieved real-time global cash visibility across 69 countries integrated with 16 core banks. The Coupa platform automated over 6,000 foreign exchange trades and more than 200,000 supplier payments annually, saving over 1,800 hours per month. This automation provided Dentsu with greater strategic control, efficiency, and a much clearer understanding of its company-wide operations and supplier relationships.


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