Case Study: CRH achieves millions of Euros in savings (22% on tenders) and reduced risk with Coupa Software's Sourcing Optimization

CRH Leverages Coupa to Optimize Sourcing, Realize Savings

CRH, a global building materials manufacturer (85,000 employees, €27.6B revenue across 3,500+ sites), faced difficulty capturing complex e-tenders with legacy tools. Procurement teams relied on manual effort and couldn’t easily model price and non-price scenarios, which led to missed savings and stakeholder frustration.

CRH implemented Coupa Sourcing Optimization to run advanced optimization and analytics, enabling fact‑based supplier allocations and personalized tender documents. The result: millions of euros saved—over 22% savings on direct and indirect tenders across more than €1 billion tendered—with 72% automatic bid volume allocation, faster tenders and stronger risk management.

CRH

Nikolas Klarnskou

Head of Procurement Technology