Case Study: VoteRiders helps voters access ballot resources with Countable Action

A Countable Action Case Study

Preview of the VoteRiders Case Study

VoteRiders uses its Voter Center to provide the information and tools people need to cast a ballot

VoteRiders, a non-partisan nonprofit focused on helping citizens exercise their right to vote, needed a way to surface stories of voter suppression and provide voters with the information and tools they need to navigate voter ID laws. Working with Countable Action, it used the Countable Voter Center to publish timely, relevant content for vulnerable voters ahead of the 2018 elections.

Countable Action helped VoteRiders regularly share actionable voter ID resources, publish dozens of articles, and collect powerful video stories from voters about their experiences. The result was a centralized hub that increased awareness and helped more people access the information and support needed to cast a ballot in 2018 and beyond, though no specific numerical performance metrics were provided.


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