Case Study: Eleni Kounalakis empowers voters with Countable Action

Eleni Kounalakis wanted to ensure that supporters had the tools needed to vote in the midterm elections

Eleni Kounalakis, the California Lieutenant Governor candidate in 2018, wanted to give supporters the tools and information they needed to participate in the midterm elections. She worked with Countable Action and used a custom Voter Center to help voters register, learn more about her campaign, and find ways to get involved.

With Countable Action’s custom Voter Center, Eleni Kounalakis provided clear paths for supporters to register to vote, volunteer, donate, and take action on key issues. The result was a centralized campaign hub that supported voter engagement and aligned with her strategy of using user-generated video and constituent-driven messaging, though no specific numeric impact was reported.

Eleni Kounalakis