Case Study: Pfizer achieves scalable, flexible drug track-and-trace and robust reporting for Newton with Couchbase

Pfizer - Customer Case Study

Pfizer, a global pharmaceutical leader, needed a flexible, high‑performance database to power Newton, its health‑applications platform for track‑and‑trace drug monitoring and user profiles. The company required a general platform to host numerous drug‑specific apps and to help customers follow prescribed drug protocols, and found DynamoDB lacked the query flexibility needed for Newton’s reporting.

Pfizer chose Couchbase Server deployed on AWS for its ease of deployment, robust indexing and N1QL (SQL for JSON) query capabilities. Couchbase now stores interaction data and patient background information server‑side, supports dozens of applications, and enables the flexible reporting and content management functionality Pfizer required.

Pfizer