Case Study: Marcus & Millichap achieves 25% revenue growth and halves broker onboarding time with CoStar Group

Marcus & Millichap Increases Revenues by 25% and Attracts the Best Talent Using CoStar

Marcus & Millichap, a leading real estate investment brokerage with more than 82 offices and 1,700 brokers, needed to deepen local market expertise, attract top-producing brokers, speed new-hire training, and generate higher-quality leads. To do this they adopted CoStar Group’s CoStar Suite for verified sale comps, property-level contact data, and detailed market and submarket reports.

By integrating CoStar Group’s CoStar Suite across recruitment, training and deal support, Marcus & Millichap increased revenues by 25% and doubled broker commissions in one year, grew its sales team by 25% in 12 months, cut new-broker orientation from 14 to seven weeks, generates over 50% of sales leads through CoStar, and identifies four times the number of comps to accelerate lead conversion and marketing.

Marcus & Millichap

Mark Paterson

Broker of Record & Regional Manager