Case Study: UofSC Alumni achieves 12x more work and boosts social engagement to 3.4k with CoSchedule

This 5-Person Marketing Team Managed 12x More Work While Working Remotely

UofSC Alumni, a 5-person marketing team at the UofSC Alumni Association, suddenly shifted to remote work and faced challenges keeping alumni engagement, messaging relevance, file sharing, and collaboration intact. To manage remote marketing and coordinate content, they turned to CoSchedule’s platform for scheduling, collaboration, file sharing, and built-in analytics.

Using CoSchedule as a single place to visualize, schedule, and collaborate on marketing, the team managed 12x more work and grew total daily social engagements from 170 to 3.4k in one month (about a 2,000% increase). CoSchedule also let them shift content in real time to keep messaging relevant and helped the team achieve their highest engagement score on record while working remotely.

UofSC Alumni

Taylor Valley

Assistant Executive Director For Marketing And Membership