CoSchedule
29 Case Studies
A CoSchedule Case Study
Virtual Resort Manager (VRM) is a small hospitality agency that provides vacation rental management software and marketing services. With a six-person marketing team handling blogging, email and 30+ social profiles for many clients, VRM needed an all-in-one tool to eliminate manual scheduling, improve campaign performance and free up time to retain and grow clients — so they turned to CoSchedule and its social scheduling and project-management features.
Using CoSchedule’s Best Time Scheduling, reusable social templates and custom task templates, VRM streamlined publishing and project workflows, dramatically boosting engagement and capacity. One campaign went “mini-viral,” generating over 16 million views, 550,771 clicks and 956,704 reactions/comments/shares on Facebook, and the team doubled the number of clients they manage without hiring additional staff thanks to the efficiency gains from CoSchedule.
Brittany Thompson
Social Media Marketing Manager