CoSchedule
29 Case Studies
A CoSchedule Case Study
Spin Sucks, the #1 public relations blog led by Gini Dietrich with 18 contributors, was struggling with a fragmented workflow—using Basecamp, spreadsheets, an inbox for guest submissions, and manual WordPress scheduling—which created communication gaps and bottlenecks. To address this, the team adopted CoSchedule, using its calendar, saved views, and task templates to centralize planning and contributor coordination.
CoSchedule delivered a unified planning workspace with drag-and-drop scheduling, custom task templates, real-time visibility for internal and external contributors, and guest invites, allowing the team to rearrange content and apply workflows instantly. As a result, Spin Sucks streamlined project management, eliminated email bottlenecks, sped up publishing, and saved up to 8+ hours per week per employee.
Gini Dietrich
Chief Executive Officer