Case Study: Foundation Recovery Systems achieves greater credibility and flexibility with CoSchedule

How A Strategic Roadmap Gave Credibility And Flexibility To This Marketing Team

Foundation Recovery Systems, a leader in foundation repair with a two‑person marketing team, needed a way to keep strategy at the core of a diverse marketing mix (blogs, social, email, events) instead of publishing randomly. They turned to CoSchedule and its collaborative marketing calendar and drag‑and‑drop scheduling to give them a single, visual toolkit for planning and coordinating campaigns.

CoSchedule let Foundation Recovery Systems view their entire marketing roadmap at a glance, quickly rework schedules for time‑sensitive events (for example, shifting August content to September for waterproofing when rains arrived), and provide executives with instant, filterable reporting (e.g., showing all “foundation repair” activity). The result was faster, less chaotic execution, improved efficiency and credibility in stakeholder meetings, and clearer visibility into what marketing was doing to drive leads.

Foundation Recovery Systems

Lindsay Dahl

Marketing Coordinator