Case Study: ADVENT connects ad spend to patient revenue with CorralData

ADVENT unifies ROI across 35 clinics with CorralData

ADVENT, a 35-location ENT practice, faced the challenge of connecting its marketing spend to actual patient revenue. Their systems for advertising, call tracking, and patient records operated in silos, making it impossible to track a marketing dollar to a fulfilled appointment. They partnered with Evolve Results and the vendor CorralData to find a HIPAA-compliant, AI-powered platform that could unify this data and provide clear ROI visibility.

CorralData implemented a solution that integrated data from all marketing and clinical sources into a single platform. This provided a unified view that tied every click, call, and booking to patient outcomes. The results gave ADVENT and Evolve Results a true ROI engine, enabling data-driven decisions across all 35 clinics and defensible conversations about marketing performance based on concrete patient revenue.

Advent