Corporation Pop
22 Case Studies
A Corporation Pop Case Study
The customer, We Are FSTVL, faced the challenge of a tired brand that had lost its visual identity and competitive edge in the music festival market. The new owners, VW Music, commissioned the vendor, Corporation Pop, to realign the brand with their vision for the product through a creative branding and web development service.
Corporation Pop's solution involved going back to the festival's origins, creating a new mythical creature as a centerpiece and redesigning the logo from scratch. They executed a striking teaser campaign and a comprehensive social media and website relaunch. The results were highly successful, with all early bird and first release tickets for the 2023 event selling out. The campaign received high praise from attendees and the industry, and the client, VW Music, was thrilled with Corporation Pop's work.