Core dna
5 Case Studies
A Core dna Case Study
A Day On The Green (ADOTG), one of Australia’s premier outdoor concert series, needed a way to keep event information current across its marketing and ticketing operations. With frequent last-minute changes, odd-hour publishing needs, and data spread across multiple tools, the team required a more unified, efficient digital experience platform.
Core dna implemented API integrations, webhook automation, scheduled content publishing, global components, and page duplication to streamline ADOTG’s workflows. By consolidating multiple platforms into Core dna’s DXP, ADOTG automated updates, improved consistency across its website, and supported seamless attendee experiences across 500 shows and more than 4 million patrons.
Hasan Huseyin
National Marketing Manager Roundhouse Entertainment