Case Study: Brunswick achieves $6M+ in cost savings and enterprise spend visibility with Corcentric Analytics

Brunswick's sourcing decisions have shifted from transactional and reactive to a fact-based strategy

Brunswick, a leading provider of marine engines, boats, fitness equipment and leisure products, was hamstrung by a failing homegrown data warehouse and seven disparate financial systems that left procurement unable to retrieve credible spend data or support unique sourcing needs across divisions. The unsupported system forced manual, time-consuming spreadsheet analysis and inefficiency, so Brunswick pursued a spend-analytics solution and selected Corcentric Analytics to replace the legacy tool.

Brunswick implemented Corcentric Analytics with a combined IT, procurement and Corcentric team, getting the platform live in weeks and uncovering roughly $600 million in newly visible spend and more than $6 million in identified cost‑savings opportunities. Corcentric’s solution increased project activity by about 10%, improved supplier alignment and cross‑divisional collaboration, and transformed procurement from a reactive support role into a proactive, strategic function that benefits Tax, Audit, Treasury and other groups.

Brunswick

Nancy Jorgensen

Director of Indirect Sourcing and Corporate Alliances