Coram
32 Case Studies
A Coram Case Study
Hershey's Ice Cream, a long-standing US manufacturer, faced significant operational challenges with its outdated camera systems. The legacy infrastructure provided poor visibility, leading to inefficient and costly manual video reviews during food safety incidents, particularly metal detector alerts. This forced the company to often halt production and discard large amounts of product, creating downtime and waste. To modernize its operations, Hershey’s turned to the vendor Coram for its AI video security solution.
By implementing Coram's platform, Hershey's was able to utilize its existing cameras, avoiding a costly hardware replacement. The AI-powered system allowed teams to search footage in seconds using natural language and track movements across the facility. The key result for Hershey's was a dramatic reduction in investigation time from hours to seconds. This enabled precise isolation during metal detector incidents, significantly cutting product waste and minimizing production downtime, all while strengthening food safety protocols.