Case Study: Havas achieves greater operational efficiency and transparency with COR

HOY Agency Havas delivering on the promise of efficiency with COR

Havas’ creative agency HOY in Colombia turned to COR to improve operational efficiency while maintaining creativity and service quality. During the pandemic, the agency needed to manage 100 employees remotely, keep operations running smoothly, and improve transparency around time, resources, and internal and external processes.

COR provided tools for organizing tasks and schedules, visualizing calendars, and managing projects by client with greater clarity. As a result, HOY improved operational traceability, increased transparency in client negotiations, optimized internal workflows, and gained real-time visibility into workload by role and account commitment, helping the team allocate resources better and strengthen client satisfaction.

Havas

René Baquero

Chief Operating Officer