Case Study: Entreprenista scales partnership tracking with Copper CRM

Scaling a media powerhouse with Copper to keep partnerships on track

Entreprenista, a growing media powerhouse, needed a better way to build a partner database and keep potential partnerships organized across the business. Using Copper CRM, the team wanted a system that could support both inbound and outbound relationship management, not just a basic sales pipeline.

Copper helped Entreprenista track and service partnerships more effectively by centralizing activity in one CRM that touches multiple parts of the business. The result was a more complete partner pipeline and a stronger way to manage both selling and client service with Copper.

Entreprenista

Caitlin Stower

Director of Partnerships