Case Study: RHR International achieves 23% larger deals and improved team collaboration with Copper

How Copper "Turned Selling into a Team Sport" for RHR

RHR International is a global firm of management psychologists and consultants for Global 1000 companies. With a largely remote, distributed team they faced low CRM adoption, fragmented sales visibility, reliance on brittle third‑party tools, and strict security/compliance needs for sensitive client data.

By implementing Copper, which integrates directly with G Suite, RHR centralized communications and workflows with minimal training, boosting collaboration and pipeline transparency. Within nine months contacts grew ~40% (from ~12,800 to ~18,000), users rose from 90 to 108, average deal size increased 23% year‑over‑year, and the firm reduced systems and costs while gaining stronger security.

RHR International

Sarah Gilbert

Director of Operations and IT