Copper
76 Case Studies
A Copper Case Study
Amigo is a lean technology company that helps brands deliver digital marketing campaigns inside legacy IT environments. Facing siloed data, limited development resources, and the need to manage multiple business streams—prospecting, account management, campaign design, operations and investor relations—Amigo needed a single CRM that synced seamlessly with Google apps and kept all relationships in one place.
Amigo adopted Copper for its native G Suite integration and Gmail Chrome extension, plus fully customizable, multi‑pipeline support for prospects, clients, partners and investors. The result: a centralized, easy‑to‑use CRM that simplified prospecting and client onboarding, sped campaign delivery, and improved coordination across remote teams—“making our lives so much easier,” in Frederic Kalinke’s words.
Frederic Kalinke
Managing Director