Case Study: The Ocean Cleanup achieves 367% higher social media engagement with Coosto

How The Ocean Cleanup managed a 367% increase in social media engagement

The Ocean Cleanup wanted to keep up with a rapidly growing global community as engagement increased after the launch of its Interceptor river cleanup technology. The organization needed a better way to manage questions, comments, and supporter interactions across channels, and turned to Coosto to help scale community engagement through its platform.

Using Coosto’s case organization, internal notes, pending features, listening, case labelling, and Publish tool, The Ocean Cleanup was able to centralize conversations, respond more personally and efficiently, escalate technical questions, and plan content more effectively. Coosto helped the team increase fan engagement by 367% from Q2 2019 to Q1 2020, while also improving insight into audience interests and message performance.

The Ocean Cleanup