Case Study: Skirvin Hotel reimagines its legacy with Cooper House

Skirvin Hotel reimagines a 1911 legacy with Cooper House

Cooper House was engaged by the Skirvin Hotel, a historic and iconic Oklahoma City hotel, to help usher its century-old legacy into a new era. The challenge was to reimagine the hotel's brand identity to honor its storied past while ensuring it felt vibrant and contemporary for the future.

The solution implemented by Cooper House was a comprehensive rebrand rooted in deep historical research. They developed a new visual identity drawn from the hotel's enduring symbols and architecture, which was then extended across a wide range of touchpoints. This included a custom story-driven website, print collateral like "The Tattler" newspaper, in-room materials, staff uniforms, and even custom carpet designs inspired by the building's original details. Cooper House created a cohesive, multisensory brand experience that seamlessly blends historic character with modern design, solidifying the Skirvin's stature as Oklahoma City's most iconic hotel.

Skirvin Hotel