Cool Tabs
8 Case Studies
A Cool Tabs Case Study
Reale Seguros wanted to run successful social media campaigns to reward follower loyalty, increase the visibility of its football team sponsorships, and attract new followers on Twitter. The challenge was to create original and well-adapted promotions that would resonate with a football fan audience. They partnered with vendor Cool Tabs, using its platform to manage the campaigns.
Using the Cool Tabs application, two key promotions were implemented: "Tus Entradas Reale," which rewarded users for predicting match outcomes with tickets and signed shirts, and "Uno más en la plantilla del Betis," which offered a unique travel experience with the team. Cool Tabs was chosen for its simplicity, customization options, and rapid customer support. The campaigns successfully reinforced Reale Seguros's presence as a sponsor and leveraged the high engagement of the football clubs' social media communities.