Case Study: Juanola boosts Facebook engagement and new fans with Cool Tabs

Juanola gains 2,060 new fans in 4 weeks with Cool Tabs

The customer, Juanola, an emblematic brand, wanted to create a special engagement campaign for its Facebook followers to celebrate its 110th anniversary. They sought to increase brand awareness and attract new followers. To achieve this, they worked with the vendor, Cool Tabs, to implement an online trivia game.

Cool Tabs provided the platform for a four-week online trivia contest. The promotion featured questions about Juanola's history and products, encouraging daily participation. This solution resulted in 2,752 total entries from 1,288 unique participants. Combined with a supporting ad campaign, the effort generated 2,060 new fans and a significant number of leads, significantly boosting engagement and brand notoriedad for Juanola.

Juanola