Case Study: Cedarcrest modernizes its brand and website with Cookson Communications

Cedarcrest refreshes brand after 77 years with Cookson Communications

Cedarcrest, a private special education program for children with complex medical needs with a 70+ year legacy, needed to modernize its brand while honoring its history. They partnered with vendor Cookson Communications for a comprehensive rebranding project that included a new visual identity, illustration, and website design.

Cookson Communications conducted extensive audience research to guide the creation of a vibrant, modern brand. The solution included a refreshed logo, a lively color palette, playful illustrations inspired by residents, and a clean, modern website with improved navigation and faster load times. The new brand successfully positions Cedarcrest for future growth while respectfully preserving its longstanding mission and legacy.

Cedarcrest