Case Study: Fortune 50 Retailer achieves 100% tender acceptance and $1.6M in savings with Convoy Guaranteed Primary

Taming tough lanes and saving on costs with a Fortune 50 retailer

Fortune 50 Retailer, a national general retailer with nearly 50 supply chain facilities and 2,000 stores, faced escalating canceled shipments and spiking spot-market costs as demand surged in 2021. Reliable, fairly priced capacity on business-critical vendor-to-distribution-center lanes was essential to avoid out-of-stock situations, so the retailer partnered with Convoy and piloted Convoy Guaranteed Primary.

Convoy guaranteed 100% tender acceptance on seven of 26 high-risk primary lanes at a fixed 10% margin, eliminating spot loads and delivering an estimated $1.6M in savings versus standard RFP contract rates. Within three months Convoy improved total primary tender acceptance by 88%, produced OTD that was 3% above overall primary (4% above spot), and helped shipment volume grow from 166 to 1,193 month-over-month; the retailer also gained greater cost transparency and monthly market-tuned rate insights.