Case Study: Moco Museum improves ratings and visitor experience with Convious

How Moco Museum used the power of AI to improve its ratings

Moco Museum, an independent modern art museum with locations in Amsterdam and Barcelona, faced the challenge of manually collecting and analyzing a growing volume of online customer reviews, a process that was extremely time-consuming and inefficient. To enhance their visitor experience and better manage their online reputation across their expanding portfolio, they sought to automate this feedback process and partnered with Convious to use its AI-powered Sentiment Engine.

By implementing the Convious Sentiment Engine, Moco Museum automated the collection and analysis of online reviews, gaining immediate access to actionable, data-driven insights in all languages. This solution provided a clear overview of customer satisfaction, including a specific Sanitary Safety Score during the pandemic, and allowed the museum to be proactive. The results included saving substantial staff time, gaining a deeper understanding of visitor feedback to drive improvements, and the ability to track their performance via their Guest Experience Index (GEI) score.

Moco Museum

Joep Metz

Omni-Channel Ticketing and Sales Marketing