Case Study: Peacock Alley achieves a 32% AOV lift with ConvertFlow

Peacock Alley lifts AOV 32% with ConvertFlow

Peacock Alley, a luxury home and bedding retailer, needed a way to guide shoppers on their Shopify site toward higher-value purchases without relying on heavy discounting. Their challenge was managing fragmented conversion paths during peak sales seasons, which made it difficult to capture the full potential of their high-intent traffic. They partnered with ConvertFlow to implement a more strategic funnel.

Using ConvertFlow, Peacock Alley created guided offer funnels that captured shopper intent early through popups, provided personalized bundle recommendations, and used tiered incentives. This solution delivered a more focused shopping experience. The results included a significant +32% increase in average order value (AOV), demonstrating that the strategy effectively drove higher-value purchases.

Peacock Alley