Case Study: May Lindstrom Skin Boosts AOV 49%+ with ConvertFlow

May Lindstrom Skin boosts AOV 49.4% with ConvertFlow

May Lindstrom Skin, a luxury skincare brand, faced the challenge of guiding high-intent shoppers toward higher-value purchases instead of letting them self-navigate through standard store browsing, which created friction. They partnered with ConvertFlow to implement a more effective path to purchase.

The solution was a guided skincare quiz funnel that built personalized bundle offers for shoppers. Using ConvertFlow, the marketing team created a system that lifted the average order value by 49.4%, reaching $260 per order, and drove millions in funnel-driven revenue without relying on heavy discounting.

May Lindstrom Skin