Case Study: InboundMill boosts conversions and retainer growth with ConvertFlow

How this full-stack agency turns “one-off” prospects into ongoing retainer clients

InboundMill is a Los Angeles-based marketing agency founded in 2013 that helps interior designers and remodelers grow their businesses, but like many agencies, it needed a better way to turn one-off projects into predictable retainer revenue. Its challenge was capturing and nurturing leads for clients while proving marketing value over a longer sales cycle. ConvertFlow was used alongside HubSpot to help support that effort.

ConvertFlow helped InboundMill launch multi-step CTAs and on-site messaging flows that captured leads, synced with CRM-driven automation, and nurtured prospects throughout the buyer’s journey. Bobby Tsui reported that one client’s conversions increased 7x after installing a snippet of ConvertFlow code, and the agency also saw more inbound interest in its web development services as a result of the improved CTAs.

InboundMill

Bobby Tsui

Founder