Conversion Advantage
19 Case Studies
A Conversion Advantage Case Study
Shamwari Private Game Reserve, a luxury safari destination, faced the challenge of a declining number of bookings from travel operators and sought to increase direct website traffic to reduce high commission fees. To address this, they partnered with the digital marketing agency Conversion Advantage.
Conversion Advantage implemented a comprehensive digital marketing strategy, which included creating a new cutting-edge website optimized for lead generation and supporting it with PPC ads and SEO. This solution successfully increased Shamwari's website traffic by 32%, significantly reduced commission costs, and allowed them to reach an international audience, making them less reliant on third-party operators.