Case Study: Smart Selling Tools achieves 33% higher sales team efficiency and stronger lead engagement with Conversica

How Conversica engages prospects to identify interest

Conversica is a conversational AI platform that helps mid-market and enterprise sales teams engage every prospect and identify true interest. Facing inefficient follow-up and missed opportunities, companies needed a way to scale outreach, free reps from tedious tasks, and reliably surface sales-ready leads.

Conversica’s AI Assistants run personalized two-way email and SMS conversations, interpret responses, qualify prospects, and hand hot leads to sales — with CSM/TAM onboarding, CRM/marketing integrations, and dashboard reporting. Customers see measurable gains (about 33% higher productivity), faster market scaling for firms like Epson, Microsoft and Box, more consistent pipelines, and real revenue impacts (one client recovered $48M in aircraft orders).

Smart Selling Tools

Nancy Nardin

Founder