Conversica
61 Case Studies
A Conversica Case Study
BombBomb, a Colorado Springs company that helps salespeople build relationships with simple video in email, text and social media, was generating more leads than its sales team could reliably follow up on. With a large customer base in highly seasonal real estate markets, lead volume had big peaks and valleys, making it hard to staff the right number of reps and to get clear “yes” or “no” answers from busy trial users.
BombBomb implemented Conversica’s AI Sales Assistant to automate persistent, human‑like email follow up and quickly qualify leads. The integration allowed Conversica to engage prospects at scale and at the right time, freeing reps to focus on upsells. In under six months conversions from free trials to paid subscriptions rose 43%, hiring became more efficient, average order value increased, and customer lifetime value improved.
Dale Warner
VP of Sales