Case Study: Wow Homemade achieves scalable multi-seller eCommerce growth with Contus

A Contus Case Study

Preview of the Wow Homemade Case Study

Ecommerce Platform To Connect Thousands Of Homes To Serve Fresh Home Food In Major Metros

Wow Homemade wanted to launch a scalable multi-vendor eCommerce store to connect home-based chefs and entrepreneurs with customers, but needed a technically sound platform that could support its growing range of homemade food products and fit a custom-designed UI/UX. Contus provided its readymade Marketplace software and Magento expertise to build the online store, while customizing it to meet Wow Homemade’s specific business and design requirements.

Contus implemented cosmetic and code-level changes, adding features like seller-based search, quantity entry, pincode serviceability checks, quick add/remove cart controls, social sharing, seller packaging inputs, maker logos, chef/manufacturer details on product pages, and product bundling options. The result was the successful launch of WowHomemade.com, helping Wow Homemade become a leading provider of authentic homemade speciality foods and reach thousands of households across Kerala, India.


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