Case Study: Strathmore unifies its arts campaign with Contrast & Co.

A Contrast & Company Case Study

Preview of the Strathmore Case Study

Strathmore unifies its arts campaign with Contrast & Company

Contrast & Company partnered with Strathmore, a multidimensional creative institution, to develop a unifying campaign strategy and identity. The challenge was to create a rallying cry that reinforced Strathmore's conviction as a bridge to a more conscious, connected, and arts-infused world for its entire community.

The solution implemented by Contrast & Company was the "The Arts Are Ours" campaign, which included strategic positioning, messaging, and a distinct visual identity centered on a design element called The Bridge. The results were a newly crystallized and highly actionable campaign framework that united the entire organization and its stakeholders, brought to life through comprehensive messaging and thoughtful swag that connected the community.


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