Case Study: Rissman achieves a bold, cohesive law firm brand with Contrast & Co.

Rissman refreshes its brand after 50 years with Contrast & Company

Rissman, a Florida-based insurance defense law firm, sought to reflect its aggressive drive and collaborative spirit through a distinctive brand identity. They partnered with the brand consultancy Contrast & Company for a comprehensive solution encompassing brand strategy, identity design, and website design to modernize their presence.

Contrast & Company developed a bold visual identity centered on a red color palette, a striking logomark, and messaging that is direct and succinct. The solution included a new website, design systems, and practical swag, resulting in a cohesive and confident brand experience. The work for Rissman was recognized with a Web Excellence Award, and Contrast & Company equipped the firm with a powerful new identity for its future growth.

Rissman