Contrast & Company
63 Case Studies
A Contrast & Company Case Study
Consero, an elite conference experience for senior industry leaders, faced the challenge of adapting its high-touch, in-person event model to a sophisticated virtual environment while reinforcing its polished brand. They partnered with Contrast & Company for a comprehensive solution including brand strategy, messaging, and website design to accelerate their growth and meet prospective attendees on a new level.
Contrast & Company developed an elevated brand identity and a highly sophisticated, interactive website experience for Consero. The solution included a multi-level taxonomy for event sorting, integration of high-value content, and deep third-party integrations for seamless lead tracking. The new brand system, which captured the unique "spark" of a Consero event, provided a flexible framework for all customer touchpoints. As a result, the project was a winner of a Web Excellence Award, equipping Consero with an elegant springboard for the future of conferences.