Case Study: Fender Musical Instruments Corporation achieves future-proof, scalable contract management with Contracts 365

Future-proofing contract management for a company that's been revolutionizing music for nearly 80 years and counting, Contracts 365® helps Fender Musical Instruments upgrade to long-term contract management success

Fender Musical Instruments Corporation, the nearly 80‑year‑old maker of Fender guitars, amps and accessories, needed a contract lifecycle management (CLM) solution that would integrate with its Microsoft‑centric technology stack, scale with the business, and allow careful adoption of emerging AI tools. Faced with hundreds of retail, licensing and artist agreements renewed each year, Fender selected Contracts 365 to address those needs.

Contracts 365 deployed its CLM built for Microsoft 365, integrating with Outlook, Word, SharePoint and Fender’s identity management while aligning with Microsoft/OpenAI advancements. The implementation delivered measurable benefits: Fender’s legal team gained confidence in a partner with deep contract expertise, streamlined handling of hundreds of annual contracts through native Microsoft integration, and acquired a scalable, future‑proof platform to add trusted AI and other capabilities as the company grows — all enabled by Contracts 365.

Fender Musical Instruments Corporation

Danielle Koehler

Manager of Business and Legal Affairs