Case Study: Planhat launches a new brand identity with Contra

How Planhat tapped into expert talent to launch their new brand identity

Planhat, a customer platform provider, faced the challenge of launching a new brand identity and a completely reimagined B2B website. They needed a freelancer who could meticulously execute their vision in Framer, but after screening over 60 candidates on other platforms, they were unsuccessful. They turned to the vendor, Contra, to find the right expert talent for their web development project.

Contra connected Planhat with a Framer expert who rebuilt their 50-page website end-to-end in just four months. This solution saved Planhat over $30,000 and 29 days compared to hiring a full-time employee, allowing their internal team to focus on strategy. Following this success, Planhat plans to use Contra to build a freelance creative team for future projects.

Planhat

Alberto Lambert

Director of Product Marketing