Case Study: a leading financial services firm achieves 50% faster insights with Contify

a leading financial services firm achieves 50% faster insights with Contify

The customer, a leading financial services firm, faced significant challenges with its manual and reactive approach to market and competitive intelligence. The strategy team was overwhelmed by scattered data from numerous sources, leading to delayed insights and missed opportunities. To address this, the firm partnered with Contify to implement its Market and Competitive Intelligence (M&CI) platform.

Contify's solution provided a centralized intelligence hub that automated data collection from over a million global sources. Key features included the AI assistant 'Ask Athena' for instant answers, an automated newsletter builder, and unified dashboards for collaboration. This resulted in a 65% reduction in manual effort and a 50% improvement in the speed of delivering actionable insights, enabling the firm to make more timely and proactive strategic decisions.