Case Study: Trendhim transforms global content delivery and localization with Contentstack

Trendhim transforms global content delivery and localization with Contentstack

Trendhim, an international retailer of men’s accessories operating in 25 markets, needed a faster way to manage localized digital content without relying on engineering for every change. Using Contentstack’s headless CMS, the company moved away from its static monolithic Magento setup so platform teams could create and localize campaigns more autonomously across web and email.

With Contentstack, Trendhim enabled dynamic, campaign-driven content, faster localization, A/B testing, and on-demand publishing and scheduling across markets. The results included a 90% reduction in campaign-related engineering tasks, 80% less time spent setting up and handling campaigns, and day-one time-to-value, helping Trendhim launch timely promotions and deliver targeted experiences to more than 100,000 visitors each day.

Trendhim

Martin Højberg Christiansen

Chief Technology Officer