Case Study: Assembly unifies its brand and speeds publishing with Contentstack

Assembly unifies their brand presence, enabling future growth, with Contentstack

Assembly, a professional services company behind legal case management software, needed to modernize its digital presence after a complex merger left it managing three separate WordPress websites with inconsistent branding and cumbersome publishing workflows. To unify its brand and support future growth, Assembly turned to Contentstack and its headless CMS platform.

With Contentstack, Assembly consolidated three sites into a single website, Assemblysoftware.com, using reusable templates and modular components that empowered non-technical teams to publish faster without heavy developer support. The results included a 50% reduction in publishing time, a 200% increase in content power users, improved site performance, and a more future-proof, composable marketing stack with built-in support for A/B testing, analytics, and AI-assisted SEO content creation.

Assembly

Jessica Collier

VP Growth Marketing