Case Study: UX studio recruits research participants faster with Hotjar by Contentsquare

UX studio cuts research participant recruitment from 2–3 weeks to 1–2 days with Contentsquare

UX studio, a strategic UI/UX design and research consultancy, faced significant challenges in recruiting participants for its user research projects. Their manual process of finding candidates via social media and forums was time-consuming and struggled to meet the need for a global and highly specific participant pool, especially for B2B clients. This lengthy recruitment was a major bottleneck for their projects.

By implementing Hotjar by Contentsquare, specifically its Interviews product, UX studio gained access to a global pool of over 200,000 participants. The solution from Contentsquare automated and streamlined recruitment, drastically reducing the time needed to find qualified candidates from 2-3 weeks down to just 1-2 days. This allowed researchers to focus on their core tasks and successfully source participants from diverse locations and specialized professional backgrounds for their clients.

UX studio